News » 20.05.2025 - What is the future of the flower industry?

The flower industry has always been one of beauty, creativity, and emotion. But beneath the petals lies a business shaped by shifting seasons, unpredictable supply chains, and changing consumer expectations. As we move further into the digital age and face increasing environmental concerns, florists and flower growers alike are confronting unprecedented challenges.

What does the future hold for floristry and flower production? Can florists thrive amid supply disruptions, rising costs, and digital disruption? In this article, the key challenges facing modern florists are explored and what the future of flower growing and floristry might look like in the years ahead.

Before we dive into the retail side, it's important to understand where flowers come from—and how that's changing. Flower farming, like all agriculture, is deeply impacted by the environment. Increasingly erratic weather patterns—floods, droughts, frost, and heatwaves—are affecting flower production across the globe.

These climate stresses lead to shortages, higher prices, and inconsistency in quality—all of which trickle down to local florists.
 

 

Source: www.floraldaily.com

« Back