News » 11.09.2025 - High flower prices due to low production in Ethiopia

Flower prices at the Dutch auction clock are currently running very high. According to Theo de Mooij of Hoven & de Mooij, this is largely due to extreme weather in Ethiopia. "They've had heavy storms with hail that wiped out as much as 80% of production at some farms," he explains.

And that blow comes on top of weeks of poor weather, which has also taken a toll on quality. "Rose production in particular has been hit hard. Many growers who usually supply retailers and large companies have lost part of their harvest. That means buyers are turning to the auction clock. They want those flowers regardless of availability, and that naturally drives prices up."

While demand remains steady, supply is lagging far behind. "That makes things tricky for florists," says Theo. "They hope it won't last too long, because you can't simply pass such high prices on to customers. And not every florist buys roses just for the sake of roses. Some would rather switch to other flowers, but those are also fetching high prices at the moment."

On top of this, the market is picking up again. In Belgium, flower shops reopened after several weeks of closure, and the start of the school year is boosting sales as well. "So the season is starting with lower production," Theo concludes, "and that inevitably pushes prices up."
 

Source: www.floraldaily.com

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